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From YouTube to crypto: MrBeast’s move into fintech explained

Posted on 2025 年 10 月 18 日 by admin

**MrBeast Financial: The YouTube Star’s Bold Move Into Crypto-Enabled Banking**

*By: Samyukhtha L KM | Edited by: Key Takeaways*

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**What is MrBeast Financial?**

YouTube sensation Jimmy Donaldson, popularly known as MrBeast, is venturing into the financial technology space with plans to launch “MrBeast Financial,” a crypto-enabled banking platform. This new service aims to offer a variety of features including digital banking, payment solutions, crypto transactions, and investment services.

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**MrBeast’s Entry Into Fintech**

At just 27 years old, MrBeast recently filed a trademark application with the U.S. Patent and Trademark Office revealing his intent to create a platform that combines traditional banking with cryptocurrency functionality. According to the filing, MrBeast Financial will provide credit and debit card issuance, facilitate crypto payments, and integrate decentralized exchange (DEX) features.

If approved, MrBeast Financial would mark the first major U.S. banking venture spearheaded by a social media influencer. The review process for the trademark is expected to begin by mid-2026, with a final decision anticipated by the end of the same year.

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**A History of Controversy**

MrBeast’s crypto involvement has not been without criticism and controversy. In late 2023, the investigative group SomaXBT accused him of earning over $10 million by promoting low-cap tokens tied to pump-and-dump schemes. One notable case involved SuperFarm (SUPER), where MrBeast allegedly received one million tokens following a $100,000 investment, right before the token’s price surged and subsequently collapsed.

Further scrutiny came from Loock Advising, which reported that MrBeast profited upwards of $23 million through insider trading associated with several rug pull schemes.

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**When Celebrities Meet Crypto**

MrBeast is not alone as a celebrity drawn into the crypto world. High-profile figures such as Kim Kardashian, Floyd Mayweather, Lindsay Lohan, and Jake Paul have also been involved, sometimes facing legal repercussions.

For example, Kim Kardashian paid a $1.26 million fine to the SEC for promoting EthereumMax. Similarly, Floyd Mayweather and DJ Khaled settled allegations related to unregistered crypto promotions in previous years.

Despite these challenges, crypto’s allure continues to attract celebrities and social media influencers, driven by the promise of high rewards and widespread adoption.

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**About the Author**

Samyukhtha L KM is a Financial Journalist and Market Analyst at AMBCrypto. Her work focuses on one central question: Is the latest trend in blockchain hype, or history in the making?

Holding a Master’s degree in Journalism and Mass Communication from Amity University and a Bachelor’s in Commerce from the University of Madras, Samyukhtha combines financial expertise with journalistic clarity. She specializes in analyzing high-velocity, community-driven assets such as memecoins, evaluating both market sentiment and fundamental value.

Her mission is to provide readers with insightful and well-researched commentary that goes beyond short-term market fluctuations to explore the long-term implications of decentralized technologies.

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*Read the best crypto stories of the day in less than 5 minutes on Unhashed.*
https://ambcrypto.com/from-youtube-to-crypto-mrbeasts-move-into-fintech-explained

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